In our perform we endure the many levels belonging to the living cycle of making a mobile app and that i would want to share our undergo during this discipline. Under often is the tale about bases of mobile phone development: the selection of the system previously development, putting in store as well as subsequent checking. So, let us get started our tale from Mobitech.
Trends. What exactly are mobile cell phone homeowners?
Statistics. What does one fork over money for?
If we glance on the data of income of smartphones by running methods, we’re going to begin to see the pursuing:
The remaining share is split bada, iOS and Home windows Cellphone (if you decide to choose this chart only in Moscow, the distribution will most likely change in the direction of ever-increasing the share of Apple solutions).
If you appearance in the same exact agenda across the world, we’ll see that in this article Android during the forefront with ? from the marketplace. The best way away from your situation Mobitech Studio.
For the 2nd quarter of 2012, the earth has marketed 104 million Android telephones — given that the populace of the pretty giant nation. But we as mobile builders have an interest in not merely smartphone, but in addition techniques to show results with him. A major proportion of homeowners of products on Android takes advantage of them as typical telephones: SMS, phone calls and all. They don’t activate the product in Google Engage in, not downloading apps.
What does one use? Not all folk bought the mobile in 2012, therefore the legitimate distribution of forces amid mobile running devices demonstrates our inner figures. This statistic comes with Russia as well as CIS nations around the world: Ukraine, Belarus, Kazakhstan, Uzbekistan.
Installation of applications. If you choose a system less than which the application could be created, it is actually crucial to know the stats on now current applications. Graphics researching service App Annie in the September 2012 indicate you the way to expand two competing Apple and Google. You will find foolish to match Mobitechstudio.
Mobile app development supplier mobitech solutions . The most beneficial, good quality solutions for iOS & Android, etc.
By number of downloads around the first location Google Enjoy: alot more products, a good deal more downloads, much more traffic and a growth of 66% compared with January 2012. The growth of iOS were two times a lot less, about 30%. But the main chart — what kind of revenue customers bring. And in this article the specific situation is radically different. It’s always easier to make on iOS, but the money is there and in Google Enjoy, if you ever know simple methods to pick them up.
Types of mobile apps. In practice, we can divide mobile apps into 3 types.
Mobile sites, web applications. This often is the most common type of applications for mobile gadgets. Modern smartphones are able to display standard website. They can do anything that we are accustomed to seeing in desktop applications — support for HTML5 is doing its job. mobitechstudio.com.Remember that web applications are ideal for start-UPS: they allow you to obtain a great result for very little money and for a short time. Another advantage of the mobile website compared with other mobile apps is cross-platform. However, there are negative, though weighty, is fairly difficult to make.
Hybrid apps. With this approach you get access to all of the advantages of running system APIs: the app is cluttered with push notifications and other pleasant buns, also, now your product are generally placed in stores. The main content still is truly a platform-independent page layout, hosted within the server. www.mobitechstudio.com. This allows you to make cosmetic changes during the product without releasing a new version: it is really enough to upload changes to the server. Hybrid application is often a just right solution for those who are starting a business or wants to test their idea, demonstrate it to your investor friends.
A native app. These kind of applications are by far the most resource intensive, but it allows the maximum use within the opportunities offered by each specific running system. As a result, native apps win because the functionality and speed of other types of mobile applications. It is usually to this approach now come to those companies who did combined application. For example, Facebook started with the combo app: native controls (switches, tabs and so forth) together with the web page as content. http://mobitechstudio.com/Несмотря that this is a really good solution, the problems with performance lead to the fact that the builders are moving away from combination with the web.
Statistics. The figures on the downloads on our apps.
First, we have an app that is constantly developing: amid the recent changes it is usually worth noting facetime audio. The main difference between the apps is who their audience is. The first is undoubtedly an international product. The program is downloaded don’t just in CIS, they are actively used by residents of Europe and Latin America. The next application originally was made in Russia and for consumers of CIS.
It is interesting to match the data of downloads on the stores. A massive part in the 62% of foreign audience goes to Google Participate in. About 1/5 is inside of the AppStore, 14% in Ovi Store. And by now the remaining 5% share for Home windows Telephone (4%) and Samsung Bada (1%). With the Agent predicament is radically different: the share of Google Perform and Ovi are about similar. Well, 10% for the AppStore demonstrate love for «Apple» solutions within our state.
The process of making a mobile prilozheniy so, let us get to some of the most delicious: the process of developing a mobile application.
A User Tale. First of all, you need to determine what and for whom we write. The answers to these questions are documented in a User Tale. On the picture you can begin to see the realistic ticket inside our tracker.
mobitechstudio.com. He describes how an current ICQ user can log in to the app, and what challenges it may meet. At this stage it can be vital to operate out all possible scenarios to avoid unpleasant surprises at later levels of development.
It is essential to understand that each item on your to-do sheet is hiding a huge iceberg of functionality. Try to fragment and specify tasks. Major wishlist leading split into several levels (releases in stor). However can be a topic for another discussion, back to the phases of application generation.
Design and design. After writing with the User Tale is to start out designing and design development.
At this stage, we use prototypes that we hang for the Board and also the arrows exhibit how the navigation will occur.
The design necessarily used guideline.
The guideline inside the General sense is truly a document which is issued by the service, and that designers and builders understand the principle of building the application communicates with the user. Relatively speaking, on iOS the buttons need to do the round, and for Home windows Telephone — square. However, we use inside guidelines for builders. Thus the result on the designer’s operate often consists of models, guidelines and slicing graphics.
Layouts ideal served «linked urls», for example, using the Prototype to understand the logic transitions. The guidelines contain information about the padding, sizes, visual effects, mechanics, animations, etc. you can skip This step if your project is one designer and one developer sitting next to each other. The 3rd part in the result — cutting charts — must contain a minimum of needed graphic resources (care about the weight for the app), have versions for different screen resolutions. Most often we draw for retina and xhdpi screens. Next could be the preparation for Neretina mdpi and automated tools (if appropriate their use). Often the hands have to cook hdpi resources.
After receiving the models, guideline and slicing begins the function belonging to the developer. We share while in the development of everything that came up, and expect an early result. This does not mean that the deliver the results for the architecture in addition to the user interface is finished. Mobitechstudio.com. Sometimes the builders develop interesting ideas that will make adjustments to the original plan. When development is complete, comes the testing stage.
In mobile development tester is a person around whom some telephones. We have a very huge wardrobe, which are as old telephones, along with the latest novelties. Inside we try to test in test cases. In the event you implement a new feature, in her description in the prepared test plan.
There are products and services to help in testing. We use HockeyApp — an application that allows you to distribute our product to beta testers. We write in social networking sites: «Guys, we possess a new cool app. Who wants to try?» I wish to receive a build, use the app, and it collects stats, makes a crash report and sends it to us.
There are also solutions that allow you to test your app on different running programs — for example, all Android firmware version 2.one or 2.three. You give the application, providers screenshot the entire path that you set, sends pictures to you inside the mail, and you check if everything is in order.
Monitoring. So, you have developed, tested application, filled it in stor. To track data of downloads you can use the service Distimo. It shows stats on buyers who come to the store to download applications, and aggregates the comments.
It is vital to understand that individuals are a little more likely to leave negative comments. If a person is doing well, he usually just makes use of the application, not commenting. Inside of the stable operation of our applications we get 40-50 comments daily. About the day of error the number of records can reach up to 400 on a single system. So keep in mind that comments are not a full evaluation of your get the job done, rather another bug tracker.
To change the problem can certainly be particularly a common «hack» — window Rate Us. Offer to leave a positive review during the store, and in case of problems, email developer. The effect is strong enough, the main thing is to consider the algorithm of showing the dialogue to the user.
In addition to the review Distimo shows the number of downloads, earned money, and whereby are downloading your apps.
Another interesting checking service Flurry. It helps to collect the client data. Flurry provides a report about what the user does in your application: how many times he pressed the button, how many times have returned to the app and alot more General settings — audience, geography, gender, age, etc. Mobitechstudio.com.
In some mobile services we also use counting client data using Google Analytics. Difference when compared with the Flurry has almost no. Disadvantages in speed and processing in the logs is, in both cases, however, if you should are used to working with Google release a user interface can use this tool.
Despite the sizeable number of third-party companies, we have our own figures. No matter how good was not external sources, they need to be checked. We are able to evaluate the stats, but it is actually necessary to build infrastructure for report generation, weekly reporting by using email and other things that simplify lifestyle. Therefore it’s always easier for us to use providers such as Flurry and Distimo, additionally, the inside logs to contact once you have any questions. Our practical knowledge shows that this approach is justified: periodically our data and companies are slightly different. If you decide to are inclined to check the stats, use different sources.
On each new system the user expects to begin to see the rich application. He argues as follows: «I sat on bad Java cell phone, thus could use ICQ. I bought a new telephone, go to Marketplace, and there is certainly no ICQ? Are you doing something?» The user does not choose into account the fact that you have to do the app from scratch. The new system is really a new unit, new documentation, new resources.
The further popular the system, the greater you have competitors. With the moment there are two Stora, which is perfectly clear: AppStore and Google Participate in. Should you have an idea of an application that is easily monetized or just get a lot of downloads, type keywords into the search and chances are you’ll find that this app exists. The a great deal more popular the system, the a whole lot more competition. In such cases it is actually necessary to carefully study the analogues to begin to see the data, trying to understand what the parameters with the present solutions could be bettered.
It is vital to understand how buyers choose the apps. Folks are not going to actually purchase a specific app, it just looks a list. For example, the query «free music». Icon along with the first two lines for the description is what a person sees and evaluates during the first spot. If the icon is decent, it is actually possible to get, so a bad icon reduces the number of downloads.
It is very vital to get to the top in the app store. To get to the top, stores very well, to gain a foothold there — the key to success. Why is it necessary? When the user wants to download something, it comes into the chart and see which application is now in first spot during the number of downloads. It will be very critical to get there because it’s kind of the vicious circle. Mobitechstudio.com. The app hits the charts, it can be seen by end users, they download it, it re-enters inside first spot, as well as the next iteration continues. Therefore by all means get horse racing and rating: ask mothers, grandmothers, neighbors put the app five. It is really worth saying that the industry is full of solutions for that guaranteed program output around the top. However, organic people, this brings a bit of, that does not prevent to continue the experiments.
Remember that the publication time is often up to several weeks. Suppose you have developed and tested the app, called all bloggers or the media and said: «I Have a very new application, come to the press conference». You send it in to the AppStore and have to wait up to seven business days. During this case, Google Enjoy — Paradise for live updates, whereby publishing takes several hours.
The fragmentation in the functioning system. Those that are developing Android applications, consider the fragmentation as well as the existence of the whole zoo of units. This affects the time development at all levels: planning, design, development and especially testing.
In the store it is really impossible to converse with people. For example, the user says that he don’t go to ICQ messages. He is unhappy and is expressed in a very colorful, but not very informative. We have no way to contact him and learn extra about the issue. All we can do is to get into the monitor and see do we have got a message. Maybe him blocked anti-spam.
Now some with the tale get a admin panel exactly where you can ask questions to the user, to find out his contact information to see what nations around the world are downloading your app, but the specific situation is not too improved. Mobitech Studio. It can be worth noting that Google Participate in continues to add this option to some builders, like our supplier it is really available.
The time to test it. There are several ways to test the application. You can have testers on test cases, test-plans, which they must pass. In addition, there may be a service for testing — you pay with the found bugs. You put up the application it’s tested 20 thousand many people. During this approach, of course, there are pros and cons.
Shots inside mobile industry solves everything. Good mobile builders are difficult to find even sizable companies, such as Mail.Ru Group, Yandex or Google. That is why we are working with the trainees — because sometimes it’s easier to just take an intelligent student and to teach him.
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